As Founder and CEO of Out of Home Creative, Melody Roberts leads the outdoor advertising design functions, including marketing, advertising, product development, strategic initiatives, operations, vendor relationships, and incomparable customer service. She has believed in out of home advertising as a product since 1999 not only designing it but selling it as well.
Before founding Out of Home Creative in 2015, Melody was the Southeast Regional Creative Director with Clear Channel Outdoor. She also held the position of Creative Director for 15 years in the Atlanta division, the 9th largest DMA in the United States averaging 70% of local market design needs while inventory grew more than 50% as a solo designer.
Prior to Clear Channel, she designed digital pre-show advertisements for Regal Cinemas nationwide. Melody's design experience also includes print and web design.
Melody's outdoor advertising and billboard designs have received national awards and international recognition including 2014 OAAA OBIE Finalist, 2014 OAAG creative contest first place and second place winner, 2016 OAAG creative contest finalist as well as 2019 IBOUSA SoftSigns 3D creative contest first place and third place winner. Her work has been featured in the Outdoor Media Association of Australia's OPEN2 edition and Out of Home Magazine. In 2018, she was named to Billboard Insider's Top Women Out of Home Executives.
Melody received several national accolades during her tenure at Clear Channel Outdoor. She garnered the National Creative Excellence Award five times and was one of 64 (out of 2,200) employees nationwide selected as 2010 Top Performer of the Year. She is currently a guest columnist for Out of Home industry news site Billboard Insider.
Out of Home Creative is a proud member of AIGA, and IBOUSA and is based in Atlanta, Georgia.