HO. HO. WHOA! JO. JO. OOOH!
iFLY's multimedia bilingual OOH campaign canvassed seven markets from New York to Arizona. iFLY wanted to promote their indoor skydiving experience as a fun holiday activity for the entire family and increase the sale of gift cards.
The campaign was also featured at McDonald's Chicago Thanksgiving Day Parade, where a parked mobile truck displayed their OOH advertising and walking billboards.