Outdoor Advertising Design in Motion: Bus and Transit Shelter Examples

Recently, we've been designing different types of outdoor advertising at Out of Home Creative such as transit shelters, bus panels and bus wraps. We wanted to share some of those recent creative designs, talk design fundamentals and best practices for this out of home category. This is the final proof-of-concept for Firefly Pediatrics from Stamford, CT and both transit shelters and bus tail advertisement are currently running as part of a larger campaign. In the bus shelter, you'll notice how we've centered the design around a vertical split between the messaging and the photograph. The text stands out against a bold background, while the subject is grounded on a white background. The headli

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